biennialFreerunner: biennial freerunner

Tuesday 15 July 2008

biennial freerunner - team name?

I've had a nice idea for the production team logo/sting - basically hand drawn & rendered type (rockwell would be nice) with some technical drawing bits and bobs shot frame by frame (roughly) with a digital camera then animated very quickly through 3 secs. Show process and all that, I like that stuff. Will contrast nicely with the shiny biennial logo too and act as a transition to the titles. I'm off to town to get a cable shutter release now to save my sanity while I do it next week.

Anyway what should the official name be? production team sounds a bit stale, I think everyone's put more into it than that.

biennial freerunner - creative team?

I'll post a story board for the titles up thisafternoon if Dave W could check the order of things and the info's correct etc. before I start on that properly.

cheers, matt

*edit

7 comments:

Dave Wood is Scouse-Scot15 July 2008 at 18:25
Hi Matt, I spoke with Jo today and she will check through the credits. As to the slide order I'll have a think and post later in more detail, but for now here are some thoughts…

RE: logo
I quite like the name compounded such as biennialFreerunner and maybe the screens could read as:

A) Liverpool Biennial logo
B) A Joanne Millea Film
C) A biennialFreerunner Production

This would then leave the © notice until the end of the credits. At this stage we can show the relevant school/college logos

Before we add the Biennial Logo into the film we'll need to run it by the LB office for their sign off. You never know LB may want to buy it off you :)

You're a ravenous-design-animal! Keep up the good work!
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Matt Frodsham15 July 2008 at 18:33
cool, firstly what does compounded mean? do you mean no subtitle/team reference? if so that's fine and I know how I can lay out the hand drawn animation.

Second, if the biennial don't approve, then I'm visiting their offices with a bat for a) being ignorant and not replying to e-mails in the first place and then b) making me wasting quite a lot of hours tracing their logo and animating it (though I did learn a bit in c4d over the last couple of days)
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Dave Wood is Scouse-Scot15 July 2008 at 18:46
Compounding is the combining of multiple parts. So biennialFreerunner is run together. Samples ideas for laying out could be:

With compounding…

A biennialFreerunner Production

(text centred)
A
biennialFreerunner
Production

Or without compounding…

A biennial freerunner Production

(text centred)
A
biennial
Freerunner
Production

Give them a try and see what looks best :-)
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Dave Wood is Scouse-Scot15 July 2008 at 18:53
RE: LB

I always find a 2x4 plank with a rusty nail through the top far more poetic (and effective in gaining replies to emails). Failing that its the old favourite of a sock filled with sand.

Remember, good manners cost nothing so remain polite if you go postal in their office, lift your little finger when coshing.

'-)
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Matt Frodsham15 July 2008 at 18:58
oh I see, well I've been playing with the type stacked on top of each other and precisely kerned so you've got a nice tight chunky logo in the centre of the screen, so I was going to have that then underneath on one line in smaller type (probably handwritten)...

biennial
FREERUNNER

a biennialFreerunner production

otherwise you've got huge type and small type all over the place. I'll do some layouts before I start the handmade stuff next week anyway and let you have a look.
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Dave Wood is Scouse-Scot15 July 2008 at 19:03
Cool, its all in how it aesthetically works. I'll look forward to seeing how things look. Good luck with the exam on Thurs.
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Matt Frodsham15 July 2008 at 19:31
ta, I'm rendering out a final(ish) bf logo animation now with the colour values replaced with authentic ones from the logo gif on the site. If I render a web size preview from that and get it to a couple of MB I'll e-mail you the quicktime tonight so you can try getting in contact with them. Best give the plenty of notice. The automatic e-mail from the main contact on the site said he'd be back in the office on 21st july.

I'm seeing someone tonight about maybe doing a band's album/single cover and launch material design soon (big job so should be decent money), failing that I could do with them buying it haha
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The Project

Traceur Tag
De La Salle School in collaboration with St Helens College

The theme for the schools project, Future, Fiction and Fantasy, seemed to instantly form a connection with our idea to produce a piece of work using Parkour and the virtual world as the concept. This film was a collaborative effort between De La Salle School and St Helens College and it was only through this collaboration that the desire to create a film based on the computer game genre was realised.

It was at the initial stages of the collaboration that contemporary artworks such as Matthew Barney’s Cremaster Cycle proved influential along with the film Jump Britain and a variety of computer games such as Halo and Unreal, which helped us to establish the kinds of environment that could form the basis for the film.

Without a doubt the vehicle which supported this project’s creative growth and encouraged clear communication throughout was this blog, instigated by Dave Wood. This blog became a hub of activity which maintained consistency in content during the six month period. Ideas, thoughts, concerns, artistic references and discussions were posted daily, hourly and often by the minute in pursuit of our collective goal.

The most interesting element of the blog, from an educational perspective, was the innovative approach to formative assessment, providing rapid responses to creative problems in a contemporary manner aiding motivation and communication. Both De La Salle School and St Helens College are now exploring ways in which blogs can impact upon student’s development and bring assessment methods into the 21st Century.

This film explores a passion for an activity that in society can be considered as subversive or anti social and channels that enthusiasm into a creative medium. From a school’s point of view the boys were given an opportunity to express themselves in a language that is comfortable to them but in a safe environment, they worked with students witnessing the creative process in action but also what vocational links art can provide.

Finally, working on the School’s Project with the Biennial team has provided us with a fantastic opportunity to investigate contemporary approaches to schemes of work, work collaboratively between different institutions and the community and develop effective forms of communication, all of which have supported our personal development for the delivery of new initiatives such as the re-launch of the Secondary Curriculum and the introduction of the Creative and Media Diploma.

Joanne Millea

Whois biennialFreerunner?

biennialFreerunner Productions is the creative collective formed out of this Biennial project. It soon became apparent to Dave and Jo that the pooled talent, the excitement and the dedication of the students and graduates had naturally formed into a "Hot Group" of multi-disciplinary creatives. As such, the project Jo had brought to Dave had evolved beyond its original scope and remit. It was therefore only natural to give this multi-disciplinary team a collective identity. The biennialFreerunner blog had actually become biennialFreerunner Productions.

There are 6 core collective members and 1 associate member of this collective: co-founders Dave Wood and Jo Millea, Adam Hamilton, Matt Frodsham, Dave Bentick and Stas Krakiewicz. Jose Flores is based in Brighton and his opening scenes were produced remotely.

Already one member of this collective has gone onto make a music video for a band as a result of his experiences as part of this collective.

See www.biennialfreerunner.com for more information or email info@biennialfreerunner.com.

Books by Dave Wood